Six service lines, one coherent system
What we combine in a project to take over the work that currently happens outside your software, and to bring in the customers who create that work.
Custom Software
A web application, portal or internal system for the work your package does not cover, built around your process.
View this service →Business Automation
Let your systems exchange information, from enquiry to invoice, without separate exports or double entry.
View this service →AI Solutions
Software that reads a call, a document or a request and carries out the next step inside your own systems.
View this service →Data & Intelligence
The figures from your systems on one screen, current, without anyone exporting them first.
View this service →Digital Product Development
A first version of your product you can put in front of real users, built so you can keep building on it.
View this service →Marketing and Online Visibility
Making sure the customer who is searching finds you, in Google and in AI answers, and that the enquiry lands straight in your systems.
View this service →
Marketing services
Websites, visibility, advertising, email, social and the follow-up of whatever comes in. By the same team that builds your systems, so an enquiry flows straight on to where you work. See the marketing and online visibility overview.
Websites and webshops
A website or webshop that says what you do, is easy to find, and passes enquiries and orders straight on to your systems.
View this service →SEO and Google Business Profile
Being found in Google and on Google Maps: technical SEO, content and your Google Business Profile, per branch.
View this service →AI search visibility (GEO)
Making sure AI assistants such as ChatGPT, Perplexity and Gemini mention you when someone asks a question you are the answer to.
View this service →Google Ads
Search and Shopping campaigns in Google, on your own account, with conversion tracking in GA4 so you see which click became an enquiry or order.
View this service →Meta advertising
Campaigns on Facebook and Instagram, with the images and videos to go with them, on your own account and measured all the way to the enquiry or order.
View this service →Email marketing
Newsletters, mailing campaigns and automated emails that go out at the right moment, built on the customer data you already have.
View this service →Social media and content
Posts, photos and short videos for Instagram, Facebook and LinkedIn, with a fixed schedule and your approval for everything that goes online.
View this service →Lead generation and follow-up
Bringing in enquiries through your site, ads and social, and making sure each one lands automatically with the right person and gets followed up.
View this service →AI customer service
An AI assistant on your website, in WhatsApp or on the phone that answers questions from your own information and records appointments or enquiries straight away.
View this service →
Elusive Innovations works along six lines: custom applications, business automation, AI solutions, data and intelligence, digital product development, and marketing and online visibility. They come down to the same thing: having systems take over work that is currently done by hand, growing with your organisation, and making sure the customers looking for you actually find you. We work from Oss in the Netherlands, for clients at home and abroad.
Three products that carry out the work.
AI telephony →
Part of AI Solutions
Elusive Innovations is a Dutch AI and software agency from Oss that builds AI phone assistants: they answer calls, place calls themselves, book appointments and carry out the next step in your own systems. At our clients, the share of leads reached rose from 60% to 90% as a result, measured over hundreds of leads. The phone is not the work: a missed call can cost you an enquiry, and an answered call often still needs follow-up.
Taxira →
Part of AI Solutions
At the six offices we work with, writing up a report without AI took six to eight hours. Taxira drafts text from your own recording, with the source excerpt alongside it. You review and finalise the report.
Company Brain →
Part of AI Solutions
Company Brain is an internal AI knowledge base on your own documents, built by Elusive Innovations in Oss, the Netherlands: a layer over the knowledge you already keep. Staff get an answer with the source, or it says it does not know. Who may not see it, does not see it. Not a chatbot. Not a migration.
AI training and workshops
For teams that want to use AI in their own work: a half-day workshop, in-company training, AI literacy under Article 4 of the AI Act, or training per tool. Given by the people who build it.
View the training formats →For your industry
AI and software for manufacturers
Elusive Innovations in Oss builds AI and software for manufacturers in Noord-Brabant: ERP integrations, order overviews per department and automatic work orders.
AI and software for wholesale and technical trade
Elusive Innovations in Oss builds integrations, stock sync and AI for wholesalers and technical trade in Noord-Brabant, for example for LeidingDeal.nl.
AI for estate agents and appraisers
Elusive Innovations in Oss builds AI for appraisers and estate agents in Noord-Brabant and beyond, with Taxira: from recording to text per report field.
AI and software for recruitment organisations
Elusive Innovations in Oss builds automations and AI for recruitment organisations in Noord-Brabant and beyond: lead follow-up, applications and reporting per branch.
What would you like to automate?
Having AI agents built for your business
Elusive Innovations in Oss builds AI agents for mid-sized companies in Noord-Brabant: software that handles calls, documents and requests inside your own systems.
Having a custom CRM built
Elusive Innovations in Oss builds custom CRM systems for mid-sized companies in Noord-Brabant: around your own sales and follow-up process, connected to your existing software.
Automating manual reporting
Elusive Innovations in Oss automates manual reporting for mid-sized and manufacturing companies in Noord-Brabant: figures straight from your own systems.
What does AI automation cost?
AI automation at Elusive Innovations in Oss, Noord-Brabant: Sprint from €999, MVP from €1,000, Partnership from €1,000 a month.
Connect the systems you already use
Having an Exact Online integration built
Elusive Innovations in Oss builds Exact Online integrations for mid-sized companies in Noord-Brabant: orders, relations and invoices without retyping, via the official API.
Having an Odoo integration built
Elusive Innovations in Oss builds Odoo integrations for mid-sized companies in Noord-Brabant: orders, stock and relations flowing between Odoo and your other software.
Having a Shopify integration built
Elusive Innovations in Oss builds Shopify integrations for web shops in Noord-Brabant and beyond, such as the supplier stock sync for LeidingDeal.nl.
Which service fits my question?
- It depends where it hurts. Work that recurs every week and has to be retyped is business automation. A process that will not fit the package you own is custom software. Not knowing what your numbers are saying is data and intelligence. Too few enquiries coming in is marketing and online visibility. In a first conversation we work out together which of the six answers your question, and sometimes the answer is that you are better off building nothing.
Can services be combined?
- Usually that is exactly what happens. An order system is custom software, the link to your accounting is automation, and the dashboard on top is data and intelligence. We do not carve a problem up along invoice lines; we build what solves it.
How does an engagement start?
- With half an hour in which we ask what currently goes wrong rather than what you want built. A bounded proposal follows in one of three shapes: a Sprint with fixed scope and price, an MVP through to production-ready, or an ongoing partnership.